PixelBaste Logo Design

PixelBaste specialise in high-end PHP web development and they wanted to showcase this quality in their new logo.
Often web development is characterised as robotic or mechanical and to combat this stereotype, the custom logotype was crafted with an organic minimalism adding a personable touch to the brand.
The PixelBaste marque was created by taking two brand-coloured pixels and overlapping them to astutely reveal a hybrid pixel in the center.
To complete the design, this graphic symbol was rotated to expose two iconic angle brackets < > customarily associated with the PHP programming language.
A web-development brand would not be complete without adhering to conventional web standards and the principles of responsive design.
To embody these semantics, indent created three distinct iterations of the PixelBaste logo in the form of a logo lock-up, a monogram and finally the brand symbol.

Art direction and graphic design: Denton Pretorius
Edit This Logo Design
Design Better: CO2 Global Poster Biennial
This Too Will Pass
Logo Design Col./01
Levi's® Loop Rewards Identity
McMullin's Micro-Brewery Logo Design
Logo Design Col./02
Gord Laws Brand Identity
Hoka-Hey Logo Design
Hailstorm Brand Identity
Back to Top