Brunborg & Brunborg approached indent® to create custom lettering for their 2024 advent calendar concept to honour their clients & supplier network.
The project comprised of 24 heart-felt messages, individually printed & shipped to each recipient as a thoughtful X-mas gift, expressing appreciation for their contributions to the studio’s success throughout the year.
The Challenge:
To manually craft 24 individual layouts in a few short days!
To manually craft 24 individual layouts in a few short days!
The Solution:
To create a complete alphabet of upper & lower-case letters that could be easily manipulated to retain the essence & authenticity of a hand-written script.
To create a complete alphabet of upper & lower-case letters that could be easily manipulated to retain the essence & authenticity of a hand-written script.
Each letterform was initially created as a stroke that would have a vector brush applied to it.
The trick was to not expand the letterforms therefor retaining full flexibility and ease of customisation, creating limitless varieties in record time.
The trick was to not expand the letterforms therefor retaining full flexibility and ease of customisation, creating limitless varieties in record time.
